Continuing with the branding of the Frozen Porridge company Fro Po. Here’s one of the initial ideas for their business cards. Absolutely love this brand, ethos and style! facebook.com/fropo.australia
Considering a revamp on zaksingle.com I got to work on a new design for my portfolio website. It’s still work in progress but take a look at what I’ve created so far. Redesigning my website will also be a great opportunity to stay up to scratch on my HTML and CSS. Stay tuned for the final results!
Moving on from the Fro Po logo, I then designed the packaging artwork for the four different flavoured pots. The featured image is a photo of the Strawberry flavours hot off the product line from the client! Exciting times! Website and business cards still to come.. stay tuned!
Here’s just one of the range of food packaging designs that I have created for Brothers Foods for their Gino’s Premium range. Take a look at the full range soon to be up on brothersfoods.co.uk.
The featured image is a logo I designed for an Australian organic porridge company. With a very detailed brief (what I love!) and a fantastic client to discuss what direction he wanted to go in, I got to work. “At Fro Po we make proper porridge, then we chill it. We think a soothing, nourishing and scrumptious pot of porridge is the crowning breakfast for wherever you are. Fro Po is handmade by humans from scratch, with wooden spoons and pots. In Fro Po you won’t find added salt, sugar or preservatives. All the goodness is in the oats, milk […]
The featured image is a logo I designed for the design and marketing firm ‘Zedd Marketing’.
Here’s a logo I designed for Xtreme. A new type of pop up display system. I designed the yellow and white ‘X’ on the logo to replicate the concertina effect of the pop up display.
Part of my ongoing work with Designer Fusion was to design them a ‘Coming Soon’ page to show that their site was under construction. From sketching to wireframing to final design, these are the sort of projects I love! It’s currently on it’s way to the developers to get it up and running until the full site goes live.
Here’s a HTML email I created for Designer Fusion, a company that bridges the gap between furniture designers and their potential clients. They needed a sleek but striking email to attract clients to sign up to the service. Here’s how the design began, with a simple wireframe to sketch the layout. Once the wireframe was approved I developed the complete email.
A recent project where I set about to design some simple inforgraphics for a client’s Healthcare IT & Telecommunications Consultancy. They are to be used in their presentations and on their website, Kokomo.eu.
Here’s a logo I designed for the food supplier Super Meats. They provide high protein foods for the fitness market. My clients brief was to redesign their existing logo to one that was better suited for the market and had some semantic value, hence the ‘pulse’ as the M. Take a look at the logo in action, here.
Here is an advert I designed for the shoe company ‘Teva’. It began with using a tutorial to experiment with pant splashes and photo manipulation and ended up developing it into a full blown ad. Check out the featured ad, here. Special thanks to BlueMonkeyLab for the poster mock-up.
Through People Per Hour (see PPH for the lowdown) I produced a 6 page online PDF for a client. The brief was to completely redesign their existing online fitness brochure to outline the opportunity for new and upcoming trainers. The e-booklet is set to go live in the next few weeks, check it out at armageddonfitness.com.
In order to make Wakepress appealing and user friendly we began with something that was simple and attractive and added to it bit by bit. Changing with times and trends we continue to improve the site while adding and removing features depending on their success rate. Each step is analysed using Google Analytics, traffic and user feedback to ensure that he site is up to scratch in every possible way. Take a look at the full website at wakepressmag.com. Featured image taken by Louis-James Parker.
Designing leaflets for one of the largest multinational corporations on the planet has been my largest project to date. The featured image shows one of the 500,000 A5 4 pagination leaflets that I designed while at DS Smith Multigraphics. Asda category marketing manager for music, video, games & books has requested that I be the designer for the following leaflets that DS Smith creates.
Part of my role as head of marketing for Brighton University Design Association was to design, organise and effectively create from scratch a catalogue of all final year students and their products. Christopher Kishtoo and myself took on the responsibility for the mammoth project. Through vigorous planning, time management, delegation, late nights and a lot of trial and error we were able to present 800 beautifully made catalogues to the Product Design students as an example of their work and as a reminder of all they had accomplished over the past 4 years.
Wakepress is booming. Utilising Google Analytics to improve the site and enhance user experience and flow, we have reached our highest numbers yet; over 20,000 readers, 3,500 Facebook likes and 300,000+ unique page views. It’s good to know we’re making some ripples in the wake world.
Celebrating a year in the making, we release Wakepress issue 8. Crammed with photos from the highlights of summer wakeboarding 2012 it’s set to draw in the numbers. Check it out below or take a look around Wakepress at wakepressmag.com. Click ‘View in fullscreen’ to get the full effect.
Take a look at some of my references gathered over the last few months: Written by Alex Thompson – Fro Po CEO “Thanks so much for doing the job and for your quick and constant communication throughout, it’s all felt very easy and is a true testament to long distance working relationships going very well! We love all of your work and wouldn’t dream of going elsewhere!” Written by Katherine Parry – Shaw Living Manager “Please give my sincerest thanks and compliments to the designer. They are absolutely brilliant and to get it right first time without me wanting any […]
Wakepress has hit 2,000 likes! The presence of Wakepress is really growing amongst the wakeboarding and wakeskating community. With almost 20,000 unique viewers and unique page views hitting over a quarter of a million in 6 months, the ball is well and truly rolling. Take a look at the Wakepress Facebook page at Facebook.com/WakepressMag.
The old Dufaylite sample pack was oversized and outdated, it needed an update. I was asked to design a new one that would be more cost effective to send out to potential customers but still be able to safely hold the standard range of samples, and above all be minimal and sleek. Take a look at the end results below.
I was approached by a client with a brief for a complete redesign of their 4×4 refurbishment and tuning company. Their existing website was cluttered, untidy and hard to navigate. Not only did it have a bad user-interface but it also meant that it was not optimised for search engines – resulting in less organic exposure through search results. The result of the transformation was a website that was sleek, elegant and reflected Vogue4x4′s brand image. One key requirement in the clients brief was that the website needed to be easy to update and add additional vehicles, and with minimal […]
During my time as Graphic Designer & Marketing Coordinator at Green Graphics I was involved with designing a range of Point Of Sale units. It was my responsibility to take each product from concept to production. By using a range of CAD software including ArtiosCAD and Solidworks I was able to produce a diverse product range. To see the full range head over to the Green Graphics LinkedIn page.
My new role is now in full swing. Moving from my previous role as Product Development and Marketing Coordinator, my new role as Studio Manager will be effectively managing each sale as it comes in from start to finish. Ensuring that all information from the sales team is communicated to production, that production is ran efficiently with minimal downtime and waste, and then finally to ensure that the products are delivered to the client on time, while maintaining brand imagine with quality control and client relations.
The featured image is a logo I designed for Vogue4x4, a supplier and broker of luxury exclusive and performance vehicles. The client wanted a rebrand of their previous design and requested something different yet sleek, to tie in with the companies new image. The logo can be seen on the new Vogue4x4 website set to be unveiled later this year.
Direct Mail is a powerful email marketing tool that basically provides the user with all the coding background structure that is needed to design a well-composed and professional but sleek HTML email. Using my experience in HTML and design I am able to use it to its full potential and produce emails such as the one shown as the featured image. The example used was sent out to potential advertisers for Wakepress to draw in more revenue.
The featured image shows the Green Graphics showroom which is full of products that I have designed and am now beginning to market. My role as Graphic Designer & Marketing Coordinator is to develop a brief of ideas and concepts and take them through every stage of development to get them ready for retail. This includes costing, artwork setup guides, photographing product stages, video assembly, field testing, creating webpages and HTML emails for press releases, internal company briefings, updating YouTube, Facebook, LinkedIn and posting on Twitter, updating case studies and posting on the Green Graphics blog.
‘Quality, Sustainability and Eco Friendly’ these were the words that I was given for a brief to design the ‘Dufaylite Clayboard Ultra’ logo for Green Graphic’s sister company, Dufaylite. I designed a range of logos for the managing directors to choose from. They ended up choosing my favourite, the logo pictured in the featured image for this post.
Besides the everyday client design work that I do for Green Graphics, I also design for our very own shows and exhibitions. The featured image is from the InStore show 2012. It was my job to design the stands and go through with a colleague what exactly we should take and what would be the most effective marketing tools. Take a look at some more of my work at the Green Graphics LinkedIn page.
One of my first tasks as head of marketing for B.U.D.A. was to spearhead a complete rebrand of the organisation. Starting with the logo, Brian Bale, Christopher Kishtoo, Barty Rowland-Orme and myself collaborated with the rest of the group to create a brief on what kind of image we wanted the B.U.D.A. brand to portray. With this brief we then went on to create the logo, website, catalogue and any other relevant documentation and media including posters, event tickets and exhibition material.
The featured photo is one I designed for the March issue of Wakepress. The sequences of photos of the ‘Double Half Cab’ are courtesy of Louis-James Parker. Want to take a look at the rest of my design work in the magazine? Check out the full issue at wakepressmag.com.
The featured image shown is a result of me having a play around in Illustrator. The top part of the image shows an actual iPad from the Apple website, the bottom image shows one that I created in Illustrator. This was just an excersise that I did to further improve my capabilities on Illustrator.
As part of a module at Brighton University we had to do some form of mentoring. There was a lot of demand throughout our final year for there to be tutorials on how to use the Adobe Suite software. As a result Brian Bale, Christopher Kishtoo and myself thought it would be best to organise Illustrator tutorials for the 3 years of Product Design students. We wanted the tutorials to be relevant to the work that the students would be doing at that time during the year (so that they would find them particularly useful at that time) so we […]
The featured image is just one of the samples I designed for some clients this Christmas for Green Graphics. These were sent out as a small desktop feature for the holiday season. It was a great opportunity to show simple ways in which the material could be used, how it joined together and what physical strengths it had.
After weeks of work, its finally here! The first issue of Wakepress is out. We’re looking forward to seeing what kind of reception its going to get. What more is there to say apart from take a look yourself and let me know what you think. I hope you like it! Check it out here, at wakepressmag.com.
Its an exciting time. I’m back at Green Graphics. For those of you who don’t know, I studied Product Design with Professional Experience at Brighton University. The ‘Professional Experience’ part is a year out in industry. On my year out I worked for Green Graphics. They are a large format print and design company. During my placement I worked as the Artworker/Mac Operator. Since graduating I have been invited back to work as Product Development and Marketing Coordinator. I’ll be sure to update my blog with pictures and case studies as I go along. A couple of my favourites from […]
Louis-James Parker and myself have spent the last month or so working on an online wakeboard magazine, Wakepress. This has been a major project for us and we’re very excited about it. Louis takes the photos (have a look at his epic work at louisjparker.com.) and I do the graphics and editorial of the magazine. As soon as he approached me with the idea I immediately hopped on-board and got to work on the logo. A beautifully edited magazine featuring stunning wakeboarding shots, the concept sounded amazing and I couldn’t resist. The first issue is due to be out in the […]
My time at Brighton University has come to an end *sigh*. Time to move out into the real world! In my last year of University I was ‘Head of Marketing’ for the ‘Brighton University Design Association’. As head of marketing it was my responsibility to promote, advertise, market and uphold the brand identity of BUDA. Take a look at the BUDA catalogue post to see an example of my work.
Portfolio, check. Business cards, check. Website? Check! You are looking at the all new zaksingle.com. After some consideration I thought it would be best to have my homepage as a blog. That way I can post whats going on, as it happens. Simples!